I help teams get work done!
Project Management, Digital Marketing, and E-commerce technology are things I have always been immensely passionate about. My extensive experience in business and technical education allows me to adopt a holistic and innovative approach towards e-commerce initiative management.
My extensive background involves collaborative ventures with web developers and creative designers, steering various projects, including successful launches of Shopify e-commerce stores and the development of cutting-edge web sites.
Area of expertise
- E-commerce Shopify Expertise:
- Store Setup and Customization: Configuring and customizing Shopify stores to align with brand aesthetics and functionality requirements.
- Product Management: Optimizing product listings, categorization, and inventory management within the Shopify platform.
- Payment Gateway Integration: Seamlessly integrating secure payment gateways for smooth transactions.
- Theme Development and Customization: Crafting and modifying Shopify themes to create unique, user-friendly interfaces.
- UI/UX Optimization: Enhancing user experience through intuitive design and navigation.
- Cross-browser Compatibility: Ensuring sites function consistently across different web browsers.
- SEO Optimization: Implementing SEO strategies to enhance visibility and search engine ranking of Shopify stores.
- App Integration: Integrating and configuring Shopify apps to extend functionalities, such as customer service, analytics, or marketing tools.
- Conversion Rate Optimization (CRO): Analyzing user behavior and implementing strategies to improve conversion rates through A/B testing, UX enhancements, and optimized checkout processes.
By combining my expertise in project management and technical skills, I excel in bridging communication gaps between teams and leadership. This proficiency ensures an enriched experience for clients, developers, and all stakeholders across diverse and intricate projects I undertake. My innovative and supportive methods have garnered recognition, featuring me in the marketing teams of numerous small and emerging companies. I specialize in steering complex e-commerce projects toward successful fruition.
What you can expect
- Collaborative work with cross-functional teams
- Provide end-to-end project management
- Scope project, gather requirements & prepare budget
- Develop a detailed project plan & monitor progress
- Schedule, assign & monitor project tasks
- QA all project deliverables
- Act as liaison for your team & third-party vendors
What makes a dedicated contractual web/e-commerce project lead important for your marketing team?
In general, a contractual web/e-commerce project lead usually works on a project for a set period of time, which mainly depends on the nature of the project. This eliminates the need to hire more permanent employees in case you require additional assistance for your web or e-commerce projects.
Your contractual web/e-commerce project lead makes sure that all aspects of the project are handled smoothly by ensuring that the team has everything they need to get the job done and know what they have to do. The project lead acts as a bridge between the team and all the stakeholders and ensures that they are kept informed of all the progress being made. Your project lead remains in touch with the team and oversees project progress, and also acts as your company's advocate with third-party vendors.
From strategy to launch, you can count on your project lead to tackle all aspects of the job effectively, all while collaborating with the team and keeping you in the loop as well. In conclusion, your project lead is there to make sure everything goes smoothly and according to plan and takes care of everything, be it the small, intricate details or the full big picture.
Have a project? Let's talk!
Client TestimonialsDom LeRoux was the driving force behind the success of our web project. With speed and precision, he transformed our site, redefining content, navigation, and seamlessly integrating with a third-party platform. Dom's strategic brilliance, combined with his collaboration with our internal staff and tireless dedication, were pivotal in meeting our tight launch deadlines for the new community platform. If you're seeking a true web project management virtuoso, look no further than Dom LeRoux.
Shay Rowbottom Marketing
Gary Kazmer, VP & GM of Digital
Michelle Brandriss, President & Founder
Name Bubbles, LLC
With Dom, it's not a one-size-fits-all, but rather he uses a multi factors holistic approach to problem-solving which results in hitting each target goal. Dom's ability to provide the right information for our customers, at the right time, and educate them on what Integrative Medicine can do for them played a major role in setting our Integrative Medicine Clinics apart from the rest. So with that said, I write this recommendation letter for Dom Leroux.
Greg Caudill / President
Advanced Spinal Care & Rehabilitation